Strategy

Gravy Songs

As we head unsteadily towards the ending of the pandemic and the coming of Brexit, bringing back both social freedom and the reality of our long-term economic difficulties, it has never been more important to talk about racism. As advertisers, this most sensitive and urgent of subjects brings with it some new responsibilities. There isContinue reading “Gravy Songs”

Wavey Economics

Behavioural economics is a brave attempt to fill a gaping hole in our knowledge by providing a science of human behaviour. It is brilliant at post rationalising the things people actually do, and of course it is supported by credible research. So it must be true. What has always fascinated me about it, therefore, isContinue reading “Wavey Economics”